The Social Museum: On Museums and Social Media 

lecture by Anika Meier, June 5, 2 – 2:30 pm

In times of social media images become means of communication, Selfies for example are comparable with status messages on Facebook and Instagram (Nathan Jurgenson). Museums become places of experience both online and offline, visitors to museums document online what they have experienced offline. The Social Museum reacts to the shift from the museum as a place of quiet contemplation of art to the museum as a space of experience. How can digital natives be successfully dealt with in museums?


Anika Meier, studied art history and German language and literature in Heidelberg and Paris. She is an author and curator. She writes a column for the magazine Monopol about art and social media. Her texts have appeared in Die Zeit, Frankfurter Allgemeine Zeitung, Spiegel Online, Pop-Zeitschrift, art – Das Kunstmagazin, Photonews, Tagesspiegel, Der Freitag, Mindstate Malibu and many others. Most recently she has curated the exhibition Virtual Normality. Net Artists 2.0 at the Museum der bildenden Künste Leipzig. The exhibition catalogue (edited with Alfred Weidinger) Virtual Normality. The Female Gaze in the Age of the Internet was published by the Verlag für moderne Kunst. She is the founder of the collective This Ain’t Art School, which regularly awards assignments on Instagram in cooperation with photographers such as Alec Soth, Stephen Shore, Joel Meyerowitz and Martin Parr.